The music playing in a foodservice establishment is more than just background noise. Playing the right type of music can positively affect your diners’ buying habits and boost your bottom line. Modern diners are looking for a complete experience when dining out and the right music sets the foundation for an enjoyable dining experience. Plus, music helps guests feel more comfortable at your establishment and encourages them to stay longer (and spend more).
A music-free foodservice establishment is filled with the sounds of clanking plates, loud conversations, and noise from the kitchen. However, soft background noise and carefully chosen playlists make your establishment more inviting to everyday diners and add to the overall dining atmosphere. Operators can also use customizable overhead messages to advertise new menu items or special offers without being intrusive into the guest experience.
Make the most of your music selection by switching up your programming based on your target customers, time of day, season, or holiday to create a personalized dining experience for your patrons. If you’re looking to find the right music, consider polling your employees or patrons to get insight on trending music and new technology to enhance the guest experience.
Take the time to tune into your customers’ music tastes and earn more every day.
How Gen Z Will Change the Foodservice Industry
Making up approximately 26% of the population, Gen Z is impacting the foodservice industry with their busy schedules and desire to connect with the world. On average, Gen Z spends 6 to 8 hours ...
4 Tips to Hire Better Employees
Are you having trouble attracting reliable employees to your business? Turnover in the foodservice industry is constant, leaving you without a dependable and qualified team. However, you can take ...
Food for Thought: Cashless Operations
With the latest payment technologies stressing ingenuity and convenience, many establishments are considering upping their digital payment methods and eliminating the option to pay with cash ...
Choosing Your Foodservice Establishment Name
Are you drawing a blank when brainstorming potential names for your new foodservice establishment? Choosing the right establishment name is important since the name should embody the feel of your ...
In-House Cooking Lessons
Cooking lessons are an engaging way to showcase the heart of your establishment. Offering in-house cooking lessons not only builds your brand and engages customers, but also helps earn you extra ...
Is your establishment falling behind the times? Giving your establishment and marketing practices a refresh can increase customer engagement and help save your brand from the brink. Use the key tips below to help rebrand your foodservice operation and create a brighter future.
Go Back to Basics – Returning to your establishment’s roots can help revitalize your vision. Focus on your establishment’s core values, like affordable prices, bold flavors, or a classic mascot.
Modernize Your Marketing – Looking to the past can help you refocus your energies, but your establishment must look for future success. Adapt your roots to appeal to a modern market and make your brand more relevant to the culture of today.
Know Your Ideal Diner – Hone in on your ideal audience and tailor your menu and marketing strategies to speak directly to them.
Consider a Remodel – Old or outdated restaurant fixtures can harm your ability to stay relevant in the industry. Give your establishment a facelift to promote a fresh, modern appeal to potential customers.
Keep Moving Forward – Realize that rebranding your operation takes patience and time to see results. Focusing on the future and moving forward helps you stay positive and in a clear state of mind to make the best business decisions.
Safety Tips for Handling Glassware
Glassware is one of the most fragile supplies in a foodservice establishment. Through everyday use and common mishandling practices, large amounts of glassware end up broken and can cause a ...
4 Tips for Effective Management Meetings
The management team is the backbone to any successful foodservice establishment. Effective communication between all members of management is key to smooth sailing in your everyday business ...
How to Control Costs for Your Establishment
Whether running a chain restaurant or small family-owned establishment, learning how to control costs is vital to the survival of your business. Without the proper planning, your establishment ...
Food Safety Tips for the Holidays
With the joy and wonder of the holiday season comes increased volume at your establishment. With the extra traffic, it’s easy for your staff members to cut corners in an attempt to save time. ...
Table Waiting 101
Your wait staff members are a direct representation of your business and can make or break your guests’ dining experiences. Therefore, investing in proper training for wait staff can make a big ...
With the rise of mobile ordering to help customers “skip the line,” foodservice establishments have more of their profits at stake than just a few years ago. Since 2015, the mobile ordering industry has grown exponentially from its starting point at $4 billion and has continued to rise. By 2020, this mobile ordering technology is predicted to top $38 billion and account for 10.7% of total quick-serve establishment sales.
With revenue trending towards mobile ordering, it is imperative that businesses optimize their online ordering platforms to provide guests with the best service. Before launching your establishment’s mobile ordering platform, consider these four points to provide the best online ordering experience:
Ensure Product Quality – Just because customers are ordering ahead, doesn’t mean they want their latte to be lukewarm at the first sip. Ensure that food stays at its proper temperature until the designated pickup time to meet your customers’ food quality expectations.
Prepare on Time – Be sure your online orders are prepared on time. Customers who ordered ahead to skip the line can quickly become disillusioned with your operation if they find themselves watching the clock when waiting for their orders.
Designate a Pickup Area – Create a designated pickup area for mobile orders. Making a clear point of pickup streamlines the online order process. Plus, this cuts down on customer complaints from those ordering in the traditional line who might see a guest come in, skip the line, and grab their mobile order at the front.
Order, Pay, Repeat – Be sure your mobile app streamlines the order process and makes it easy to order again and again. A smart restaurant app should have the ability to track past orders and save your customers’ frequently-ordered items.
In the age of online ordering, your establishment must stay ahead of the curve to satisfy your customers’ needs for fresh food fast.
5 Tips to Prepare for the Holiday Season
Is your establishment ready for the crowds this holiday season? Satisfying guests during busier dining periods is difficult, but handling the extra action is critical to your success this holiday ...
Benefits of Patio Heaters
Don’t let your patio space go unused this winter. Throughout the colder months, your establishment’s profits can take a hit if you don’t properly prepare your dining spaces for winter. ...
Attracting New Diners
Attracting new diners to your foodservice establishment can be a challenge for operators because of the high level of competition with local eateries. However, there are several easy marketing ...
Offering Delivery Service
Over the past few years, the demand for food delivery service has increased with customers’ want for easily accessible foods. With trending mobile apps and online delivery options at a variety ...
Update Employee Uniforms
Are your employee uniforms in need of an update? Believe it or not, employee uniforms can have a big impact on customers’ initial impressions of your foodservice establishment. Learn more the ...